Tuesday, December 8, 2015

Conversion Tracking





Tracking a company website's conversion rate is very important. In this blog I am going to tell you how Weebly can help you gain an understanding of how to track conversions.

On Weebly, you can create a website and design it however you want. Weebly gives sample pictures and backgrounds, however you can add custom ones if you want or need to. For my background image I used a picture of a golf glove and a tee because I love to play golf. To track conversions on the Weebly website I made I created a contact form. The contact form allows someone to enter his or her first name, last name, e-mail, and any comments that they have. I was not using this as an actual website for something but just to learn how to track conversions. When people entered their name, number, e-mail, and comments, and then click submit, it would register as a conversion. When they click submit it would take them to a page that said thank you.

To track conversion rates and other important information such as bounce rate%, visits, and page views, I linked the Weebly site to google analytics. To do this, you must click admin in Google Analytics. This will all you to copy the name of your website and url so that everything can be tracked. Once you copy the website url and name, Google Analytics will give you a tracking ID to paste in the settings of your weebly account. The ID will allow all the site information to be transmitted to your Google Analytics account.























No comments:

Post a Comment